The project aims to create a publishable case study on an eco-tourist enterprise, Naked Retreats (http://www.nakedretreats.cn/) operating in Mainland China. With the rise in eco-tourism, this firm has positioned itself as a low-carbon experience and minimalist lifestyle. The firm constructed one successful lodge in Monganshan near Shanghai and is completing another near Hangzhou with potential […]
Introduction & Executive Summary Ritz – Carlton was founded by Mr. Cesar Ritz who initially worked in finest Hotels and restaurants in Paris. He owned grand Hotel Ritz and within one year he expanded wings in London and opened Hotel Carlton which became Ritz – Carlton Hotel Company. He believed in excellent personalized services which […]
Increasingly, it is argued that the growth of tourism had a paradigm shift from old tourism which includes inexperienced travel, mass consumption and the standardization to new tourism to face the prevailing circumstances. (Fayos-Sola,1996). The paradigm gives way to new products in the tourism industry adapted to the demands and expectations of the “new” traveler […]
Carnival Corporation is the largest and most successful cruise lines in the world. Their corporate offices are located in Miami, Florida with over 91,000 employees with offices all over the world. It all started in 1972 by Ted Arison who had a vision to create the greatest cruise line in the world. Carnival slowly started […]
We have an increase of population size and people will have different needs to have successful healthy and happy lives. For example, a family staying with their aged parents may regard a car as a necessity to ferry his aged parents to their medical appointment. Due to growing need, without a car to provide the […]
This document is based on the Harvard Business Case study about Carnival Cruise Lines Applegate, Kwortnik, Piccoli, 2006. It is written as a master thesis for the Master of Information Management (MIM) studies by Christianne Aussems, Nathalie Claes, Eric Janssen and Corne van Schaik, under the supervision of Piet Ribbers, Professor of Information Management, all […]
Introduction Given the continued volatility within the UK job market, the opportunities for a university graduate continue to evolve. Ultimately, the nature of the marketplace will continue to rise to meet social and economic challenges, thereby mandating that participants are aptly suited for the responsibilities of the future. Lau and Schaffer (1999) recognised that success […]
Will Stevens A resort town is a town or city that relies heavily on the tourism as a main driver to its economy. Considered among the oldest resort towns in the United States, Cape May, New Jersey is situated at the southern tip of the state of New Jersey, and has provided beachgoers with a […]
CAMERON HIGHLANDS Cameron Highlands, in bahasa called ”Tanah Tinggi Cameron” is one of Malaysia’s most extensive hill stations. The size of Singapore, it occupies an area of 712 square kilometers (275sqmi). To the north, its boundary touches that of Kelantan; to the west, it shares part of its border with Perak. Situated at the northwestern […]
As we used questionnaire in our research, and we asked different questions from 39 visitors in Cambridge city centre for observing their opinions. Pie charts are used to display results in visual form. All information gathered from visitors, converted in to pie charts and displayed above. Pie charts are showing opinions obtained from real visitors […]
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